Post by mrbeefy on Jun 13, 2007 12:47:06 GMT -5
Hostess Peels Back Banana-Creme Twinkies
Sweet Treat Returns To Its Roots
NEW YORK -- Twinkie lovers, get ready to go bananas.
The sweet treat known for its golden spongy cake and its creamy vanilla center is returning to its roots with banana-creme filling.
It's the flavor that first made the snack a hit with sweet-toothed people more than 70 years ago.
Hostess has reintroduced the flavor during limited-time promotions in the past, but always took the treat off the shelves when the promotion ended.
It was finally persuaded to make the flavor part of its lineup for good after offering it for four weeks last year for the release of the movie "King Kong." Total Twinkie sales jumped 20 percent during the promotion.
The fruit flavor may make banana Twinkies taste like a healthier snack, but according to the nutritional information, there's little difference between the banana and vanilla flavored versions, which contain 150 calories each.
Sweet Treat Returns To Its Roots
NEW YORK -- Twinkie lovers, get ready to go bananas.
The sweet treat known for its golden spongy cake and its creamy vanilla center is returning to its roots with banana-creme filling.
It's the flavor that first made the snack a hit with sweet-toothed people more than 70 years ago.
Hostess has reintroduced the flavor during limited-time promotions in the past, but always took the treat off the shelves when the promotion ended.
It was finally persuaded to make the flavor part of its lineup for good after offering it for four weeks last year for the release of the movie "King Kong." Total Twinkie sales jumped 20 percent during the promotion.
The fruit flavor may make banana Twinkies taste like a healthier snack, but according to the nutritional information, there's little difference between the banana and vanilla flavored versions, which contain 150 calories each.
